Innovative platform to help raise awareness of hospital charity

The Norfolk and Norwich University Hospital is delighted to have introduced a new and innovative way of increasing awareness and support for its hospital charity.

Visitors and staff at the hospital are now able to use a simple tap of their smart phone to help raise charitable funds, through scanning a series of ‘smart’ posters, ID cards and vinyl stickers using NFC (near-field communication).

This new platform is now appearing along corridors, on wheelchairs, in waiting rooms and in different departments across the trust, and is a quick and simple way of showing support to the hospital charity.

NNUH Fundraising Manger, Louise Cook explains what a fantastic way forward this is in terms of raising awareness of the hospital charity. She said: “This is another way of donating funds for those people wanting to support the hospital charity. Funds raised go towards additional equipment and facilities that make a big difference for our patients during the time they spend here.”

Emma McKay, NNUH Director of Nursing said: “We’re always so grateful when people decide to support the hospital charity, and we are delighted to be introducing this new platform which will make it easier for visitors to donate.”